The 8K TV Shanda

TV makers, attempting to cure themselves of their self-inflicted 4K narrow-margin woes, are again hawking a shiny new—and expensive—technology that offers few near-term consumer benefits. The question for TV makers and the marketplace is this: Will 8K provide more evidence for the oft-quoted definition of insanity—that is, doing the same thing over and over and expecting a different result—or does 8K have better long-term prospects than the two previous failed TV maker margin-increasing attempts, 3D and curved TVs?

Read the rest of this column at Digital Technology Consulting here.

About Stewart Wolpin

I have been writing about consumer electronics for four decades, including news, reviews, analysis and history for a wide variety of consumer, niche and trade outlets. For the Consumer Technology Association (CTA), I annually update the industry's history and write the official biographies of the CTA Hall of Fame inductees. Aside from writing about consumer technology for a variety of consumer, tech and trade publications, I write a blog and do market research for Digital Technology Consulting. In the non-tech world, I have written "Bums No More: The Championship Season of the 1955 Brooklyn Dodgers" and "The Rules of Neighborhood Poker According to Hoyle." Check out my work at
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