Category Archives: Consumer Goods Technology

Sifting Through Mountains of Data To Get Granular With Grupo Bimbo

Addressing the need for intelligent data analysis and application was Antonio Parra, VP global information and digital transformation for Grupo Bimbo, the Mexico City-based food conglomerate, in his Consumer Goods Sales & Marketing Summit session this week, “Getting More Granular to Create … Continue reading

Posted in Consumer Goods Technology | Tagged , , | Leave a comment