Granted, as far as diversifying your retail product mix, outdoor/patio furniture is not as sexy as, say, mattresses. But a convergence of somewhat otherwise disassociated conditions – the “end” of the pandemic, the coming barbeque season, and a heightened recognition of single-use plastic’s increasingly dangerous environmental impact – makes the outdoor furniture sold by Unwasted a potential new retail basket expander.
Long-story short, Unwasted designs and manufacturers premium, non-traditional, high design “mid-century” modern outdoor furniture with a more indoor aesthetic from recycled lastic. But Unwasted’s wares don’t look or feel like plastic.
I have been writing about consumer electronics for four decades, including news, reviews, analysis and history for a wide variety of consumer, niche and trade outlets. For the Consumer Technology Association (CTA), I annually update the industry's history and write the official biographies of the CTA Hall of Fame inductees. Aside from writing about consumer technology for a variety of consumer, tech and trade publications, I write a blog and do market research for Digital Technology Consulting. In the non-tech world, I have written "Bums No More: The Championship Season of the 1955 Brooklyn Dodgers" and "The Rules of Neighborhood Poker According to Hoyle." Check out my work at www.stewartwolpin.com.