Making consumer-centric decisions is table stakes for consumer goods companies today, which is why Heineken has stood up Knowledge & Insight Management (KIM) — its internally branded cloud-based knowledge and insights platform that’s designed to incorporate the best features of search engines, AI capabilities, and security for capturing and analyzing consumer data.
Read the rest of this story here at Consumer Goods Technology.
I join Super SmartTechCheck podcast host Mark Vena, John Quain and Rob Pegoraro to discuss AirBnB efforts to recruit more hosts, AI photo detection woes, the legacy of the original iPhone, and the consumer electronics slump.
Tune into the podcast here on YouTube.
How small is too small for a laptop computer? How big is too big? A laptop with a 15- to 16-inch display, measured diagonally, is the just-right size for many—the most convenient convergence of productivity versus portability.
Read the rest of this roundup here at Popular Mechanics.
I covered four sessions at the CGT/RIS News League of Leaders meeting last week at the Amazon Ads Building in New York for Consumer Goods Technology.
How Savencia Is Growing and Evolving Its DTC Strategy
A “feisty” SmartTechCheck podcast hosted by Mark Vena with myself and fellow tech journalists Rob Pegoraro, John Quain, and AppleDsgn’s Niels Van Straaten on the major themes coming out of Apple WWDC 23.
Watch this podcast here on YouTube.
You’ve grudgingly admitted to yourself that you don’t hear as well as you once did. You find yourself turning up the TV volume to the annoyance of your roommate, spouse, or kids, and/or resorting to closed captioning. You find yourself asking people to repeat what they just said way too frequently. Concerts are still ear-stingingly loud, but you have a hard time making out individual instruments or the words the singers are singing. Conversations with wait staff in restaurants, sales or check-out people, train conductors, medical office personnel, or friends, family, or co-workers at social gatherings have become hard if not impossible to follow, with voices from the folks right in front of you drowned out by the mass of chattering and ambient sound around you.
Read the rest of this OTC hearing aid buyers guide here at Techlicious.com.
There have been only around a dozen self-fitting over-the-counter hearing aids (OTC HA) introduced into the market since the new FDA OTC hearing aid regulationswent into effect last fall. These new self-fitting OTC HAs are designed to help compensate for the mild to moderate hearing loss suffered by an estimated 35-plus million people in the U.S. and to approximate the performance of prescription hearing aids you’d buy from an audiologist – but at a much lower cost. OTC HAs remove the audiologist middle person, which means instead of paying $4,000-$8,000 for prescription hearing aids, self-fitting OTC HAs sell for less than $3,000, usually between $400-$1,300, depending on make and model.
Read the rest of this report here at Techlicious.com.
Young people overwhelmingly own Apple iPhones. According to Statistica, 58% of 18- to 34-year-olds own iPhones, and, according to Piper Sandler, a whopping 87% of GenZers own iPhones. But if anyone in these age groups wanted to buy a reasonably priced 15-inch laptop, they were limited only to Windows portable computers – until now.
Apple has finally unveiled a 15-inch MacBook Air.
Read the rest of this story here at Techlicious.com.
Apple finally unveiled its innovative and potentially revolutionary mixed reality goggles, the Vision Pro. But Vision Pro is more than just another augmented reality (AR) or virtual reality (VR) headset, and more than how Apple describes it, as “a new kind of computer that augments reality by seamlessly blending the real world with the digital world.” Instead, Vision Pro seems like one of those rare logic-defying disruptive technologies like the internet that you must experience to comprehend its benefits and potential fully.
Read the rest of this report here at Techlicious.com.
I join host Mark Vena with Rob Pegararo, John Quain, and Hartley Charlton, senior editor at MacRumors.com, for this week’s podcast focused entirely on what we might hear at Apple WWDC 2023.
Watch the full podcast here on YouTube.
